We Are What We Do, the organization that brought you the infamous Anya Hindmarch 'I'm Not a Plastic Bag' shopper, is continuing its ongoing campaign to stop the widespread use and waste of plastic bags this holiday season. Round two of the campaign, titled 'Plastic Ain't my Bag,' will include a logo found on shop windows to remind shoppers this holiday season to avoid the use whenever possible. According to We Are What We Do, UK consumers use an estimated ten billion bags a year. Each of these bags take 500 years to biodegrade. Yikes. It's unclear whether this campaign will run in the US as well (the Anya Hindmarch bag certainly did) but regardless, the message is clear ;)
Thursday, October 18, 2007
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2 comments:
Super cool!!
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